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Keune Haircosmetics

Since 1922, Keune Haircosmetics has been at the forefront of hair care products, providing professionals with innovative solutions and high quality products. The company's founder, pharmacist Jan Keune, started the business by developing the first permanent liquid, which revolutionised curling. Today, Keune remains a family business and has grown into a global player with products valued in over 90 countries.
Keune has been a trusted partner for salons for over a century. Their family business values and commitment to quality have made them a favourite among hair professionals. Keune is also committed to providing products only to hairdressers and their clients, so you won't find Keune products on the shelves of grocery stores, but only at hairdressers and online industry stores.

The Keune Haircosmetics range is designed to meet all your hair care needs. The products are manufactured in Keune's own factory, where scientific expertise is combined with practical know-how. Keune offers professionals a wide range of products, including colouring and bleaching products, conditioners and styling products.

Keune Haircosmetics invests heavily in training, because only through continuous learning and development can we offer our customers the best possible service. All our trainers are trained directly by Keune Haircosmetics in the Netherlands, and our trained trainers regularly update their knowledge. This ensures that we stay up to date and can offer our clients the latest trends and techniques.

Keune Haircosmetics' century-long history was crowned when King Willem-Alexander of the Netherlands granted the company the right to use the 'Royal' prefix. This rare honour is testament to Keune's significant role in the industry and its international success. The 'Royal' title can be awarded to companies that have played a significant role in their field and have continued to do so for more than a century. Royal Keune Haircosmetics represents a commitment to quality, tradition and innovation. In addition, in 2024 they were awarded the B Corp Certificate!

Keune Haircosmetics is not just a manufacturer of products, but a company that takes responsibility for the planet and people. Through their Keune Cares programme, they actively promote sustainability and care for future generations. This responsibility is reflected in everything they do.

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